秋冬のスタイリングにおすすめ◎ 最旬ニューバランススニーカー

今シーズンはadidas(アディダス)やNIKE(ナイキ)、Reebok(リーボック)など様々な種類のスニーカーが人気ですね。ただ合わせやすや、歩きやすさといった実用面ではやはりNEW BALANCE(ニューバランス)がおすすめ。 今回は1400やM996といった定番のモデルに比べプライスを抑えたモデルや少し雰囲気の違ったデザインなど旬なモデルをご紹介。秋冬のスタイリングの是非取り入れてみてはいかがでしょうか。

”くま”のマークがかわいいね♪北欧発「カルフ」のスニーカーに注目!

フィンランドのヘルシンキで生まれた「KARHU(カルフ)」のスニーカー。1952年のヘルシンキ・オリンピックのあとに世界のトップアスリートたちがこぞってカルフのスニーカーを履いたことで世界的に有名になりました。履き心地は抜群!さらにデザイン性にも優れています。ナイキやニューバランスもいいけれど、人とは少し違ったオシャレを楽しんでみませんか?

Designing the future of the work newsfeed

“If we encounter a man of rare intellect, we should ask him what books he reads.”
–Ralph Waldo Emerson

As human beings, our lives are shaped by the collection of experiences we live and the people we know.

One of the ways we broaden what we learn from others is by reading. Reading shapes what we know, who we are, how we see, and how we think. Reading is our silent teacher and mentor. It parents us. It’s on our team when we are are alone. It builds our character. It grows our person and intellect, around life and our life’s work. It is an age-old tradition that has transformed societies, started revolutions, and raised world changers. Reading empowers us to be more and to do more.

This is why at feedly we believe that reading is so powerful, especially when it comes to our professional lives. Magic moments manifest when people connect to new ideas through reading — which becomes the fodder for new ideas, innovations, and paradigm shifts. With the explosion of great content all over the web, this type of transformation through reading will only continue to accelerate and help us get better and better at what we do. In this sense, reading is more powerful than ever.

So we’ve dedicated ourselves to facilitating the productive, seamless integration of ideas, knowledge, and creativity, full of magic moments.

With feedly, we are building the “work newsfeed” — the most personalized way for the content you rely on to come to you, so that you can read important stories efficiently and deeply collaborate with other people on the web’s best ideas and inspiration. This more productive reading experience provides people a way to deeply personalize the news that they rely on. When reading on the web is truly personalized, it empowers people to get better at what they do and then put that content to work through a multitude of integrations with other services.

The open web is the best place to see content grow and it is made rich by the creators who contribute to it. So we also build tools that help publishers — small boutique bloggers and news giants alike — nurture and thrill their loyal readers.

But what does it mean to design for people looking for a modern reading experience? One that makes today’s content renaissance on the web clear and accessible and one that works across platforms and screens. In this mode of work, we face some specific challenges:

How do you create a truly personalized experience?

The web is a vast place, exploding with rich content. These experiences on the web really become powerful when they are personalized to us, especially when it comes to getting better at our jobs. This is why our goal at feedly is to create the most personalized news reading experience for the content that is important to us.

This “work newsfeed”—as we like to call it—should not only be filled with rich, high-definition information, free from distractions and noise. It should also allow us to be in the driver’s seat—to fully control what we read and how we want to read it.

With the boom of great content on the web, the ability to control, personalize, and organize that experience is more important than ever, but no product has really delivered it.

We have specific sources we want to read from—we like and trust some more than others—and we can’t merely trust any random algorithm to throw at us a bunch of stories related to our interest. We are more granular. We are more specific. We are more opinionated.

Over the past few years feedly has become a place where you can follow close to any source of content on the web, whether it’s a well-known publisher, a blogger, a YouTube channel, or Google search alerts. As part of the feedly experience, we have also created algorithms that suggest to people great related stories and publications you might like.

But there is so much more we could do. We could supercharge our suggestions and allow even more personalization. We could enhance how we rank the most important stories. We could create new, useful ways to let people define even better what they are trying to achieve with their reading.

How do you design the future of collaboration?

Steve Jobs once said that, “Creativity is about connecting the dots.” We think that reading is about generating these dots.

The most successful people are those who use the stories, insights, and new ideas they discover as inspiration to spark conversation and create something new.

This is why we are building feedly as the news feed with richest personalization tools and the strongest integrations with other web sources, so that you can put content to work. Reading is powerful, and it should be easily streamlined with everything we do — whether it’s saving stories for future reference, sending them to your team or manager, collaborating on the same key internet searches, empowering employees with the right stories, or leading the inspiring others through content.

Today feedly is connected to hundreds of popular services, including Evernote, Dropbox, Buffer, and IFTTT—and we consider this just the beginning. Creating an awesome collaboration experience is core to our roadmap because we believe the future is all about working together and working in teams, and we are excited to take part into shaping this future.

How do you optimize the content experience for all participants?

The popular phrase is true: Content is king.

As online engagement with quality content has soared, brands are becoming publishers, and publishers are becoming brands.

As a reading platform, feedly is in the center of this global trend. It is the watering hole where people come for focused web reading and where publishers can find tools to grow and nurture their most loyal followers.

At feedly we want to support the open web as a thriving ecosystem in which the reader and the publishers are meeting their deepest needs.

How do you use typography, color, and spacing as an ally in creating the best reading experience in the world? How do you balance the need for a focused, uncluttered interface while also presenting publishers, boutique bloggers, and the feedly brand in a beautiful way? We want to help everyone thrive.

So, join us!

There is a lot that we’ve done. But there is still so much more to be done.

We are looking for a product designer who expresses her/his design thinking into clean and efficient visual design (check out the job description here). Please get in touch with design@feedly.com if you’re interested. Attach your portfolio, what excites you about working at feedly, and what challenges you like to work on.

We are looking forward to making feedly even better and better every day.

– Arthur Bodolec, feedly designer/co-founder

Join feedly! We’re looking for designers

Are you a designer who loves to get inspired everyday and whose work is clean and helps people do things simply? Do you love to get feedback and iterate? Do you have experience working on desktop, iOS, and Android? Do you love building features no one else thought about from the ground up? Are you passionate about design and crafting beautiful things?

Let’s talk! We are looking for designers to join feedly.

About Us

feedly is your single place for all of the news, knowledge, and ideas you rely on to think, learn, and keep ahead. We build deeply personal web experiences by bringing the content that is important to you in your own work newsfeed.

T-shaped design skills

  • Redefine what reading is on the web and mobile by pushing the boundaries of design.
  • Bring innovative thinking, problem solving, and design solutions to the table.
  • Conduct user research and user testing with potential and existing users.
  • Design beautiful, clear, and consistent interfaces for our desktop, iOS, and Android apps.
  • Generate pixel-perfect production assets.
  • Generate comprehensive information architecture, wireframes, high-fidelity mockups, and interactive prototypes for iOS, Android, and desktop.
  • Present your work effectively and articulately communicate design rationale to the team.
  • Help craft the design team as it grows.

Must have’s

  • 2+ years of applied product design experience.
  • Ability to design for any platform (iOS, Android, mobile web, etc.).
  • A passion for listening to user feedback and iterating.
  • Strong information design skills with a solid foundation in UX design heuristics.
  • Excellent oral and written communication skills.
  • You love making things beautiful, and you have a strong understanding of composition, balance, symmetry, and whitespace.
  • Mastery of design tools: Sketch, Illustrator, Photoshop.
  • Experience with prototyping tools such as Framer, Pixate, Origami, HTML/CSS/JS, After Effects, Swift.
  • Ability to generate pixel-perfect production assets.
  • Superb attention to detail.
  • Ability to work well on an ego-free, highly collaborative, and cross-functional and very experienced team.
  • Ability to thrive in a fast-paced, dynamic startup environment.
  • You see yourself in our core values.
    • Something magical happens when you find the right piece of content.
    • Design like you are right, listen like you are wrong.
    • See crisis as opportunity.
    • Frugality is fun.
    • Details matter.
    • Be humble.

Nice to have

  • Experience doing motion design would be great.
  • Expertise with html and CSS absolutely amazing.

Location

You will be working from our Palo Alto office, though you will be able to work from our San Francisco office two to three times a week or work from home some days.

Interested? Please send an email to design@feedly.com and include a link to your work.

If you are not the right person but know of someone who you think would be a perfect match, we have a $20K referral program in place to thank you for your help. Just send us an introduction email to the right candidate with a link to their portfolio and/or LinkedIn/Dribbble/Behance profile.

feedly + Google Now: Your most important stories, when you want them

feedly-googlenow

Feedly and Google have been collaborating on integrating feedly into Google Now so that your most important stories surface in your Google Now stream. We recently rolled out this feature in beta and are seeing a high 14% tap-through rate with the feedly cards. We are excited to announce that the feature is now being rolled out to everyone.

Your important stories come to you

We believe reading sparks magic moments when ideas, knowledge, and creativity seamlessly come together. It’s the core reason why we work so hard to make feedly the most efficient way to personalize and read the content that’s important to you.

We spend a lot of time talking to our users, and we know that most of you weave what you read into your everyday life—to get better at what you do, to keep you ahead of what’s going on, to stay inspired, to learn new things, and be productive. We know that the ability to personalize this experience—when and how you get your news—and to integrate it with other services you use is just as important.

Google Now allows you to easily access specific information in the time and place that it’s most useful to you. As we keep expanding the number of integrations available to feedly users, Google Now seemed like a fitting service for our users, so that you can easily have the stories you need the most come to you, without you having to look for it yourself.

With feedly Now cards, feedly will find the trending stories in the publications you follow and surface them to you throughout the day through Google Now. And you can personalize this experience even more: If you have favorite publications or blogs that you’d love to see in Google Now, you can tell us to follow these stories more closely by marking those sources as must-read in your feedly.

For instance, if you are a PR manager in tech, you can mark the top-tier tech blogs as “must read,” so that breaking stories automagically come to you. Or if you are a physician following the latest in, say, pediatrics or infectious diseases, you can mark your favorite journals as must-read, so that the big stories from these favorite sources surface in your Google Now stream.

Turn it on!

To start seeing feedly Now cards, please make sure you have the latest Google app and feedly app installed on your Android device and are logged into feedly.com. Simply tap the blue Google app icon to see your Now cards.  You’re good to go!

feedly for Android

(You can also opt out by clicking the settings icon next to the feedly Now card in the Google Now app. Go here to learn more about turning off Google Now cards.)

Open Design Contest / Win feedly Pro lifetime

We would love to hear from the feedly community about how we could improve the personalization engine powering this feature and give you more control over which stories should be surfaced in Google Now. Please leave some suggestions by commenting on this blog post, and we’ll pick two of our favorite suggestions, implement them, and offer a lifetime feedly Pro subscription to the lucky people who suggested them!

We’ll use all of your feedback, so that we can iterate quickly on the next version of feedly Now cards, which we plan to push soon.

Enjoy!
David and Noelle

[Update: Wow! Lots of interesting comments! Thank you! We will be reviewing them in detail next Tuesday and announce the winners on Wednesday, August 12th]

feedly + Google Now: Your most important stories, when you want them

feedly-googlenow

Feedly and Google have been collaborating on integrating feedly into Google Now so that your most important stories surface in your Google Now stream. We recently rolled out this feature in beta and are seeing a high 14% tap-through rate with the feedly cards. We are excited to announce that the feature is now being rolled out to everyone.

Your important stories come to you

We believe reading sparks magic moments when ideas, knowledge, and creativity seamlessly come together. It’s the core reason why we work so hard to make feedly the most efficient way to personalize and read the content that’s important to you.

We spend a lot of time talking to our users, and we know that most of you weave what you read into your everyday life—to get better at what you do, to keep you ahead of what’s going on, to stay inspired, to learn new things, and be productive. We know that the ability to personalize this experience—when and how you get your news—and to integrate it with other services you use is just as important.

Google Now allows you to easily access specific information in the time and place that it’s most useful to you. As we keep expanding the number of integrations available to feedly users, Google Now seemed like a fitting service for our users, so that you can easily have the stories you need the most come to you, without you having to look for it yourself.

With feedly Now cards, feedly will find the trending stories in the publications you follow and surface them to you throughout the day through Google Now. And you can personalize this experience even more: If you have favorite publications or blogs that you’d love to see in Google Now, you can tell us to follow these stories more closely by marking those sources as must-read in your feedly.

For instance, if you are a PR manager in tech, you can mark the top-tier tech blogs as “must read,” so that breaking stories automagically come to you. Or if you are a physician following the latest in, say, pediatrics or infectious diseases, you can mark your favorite journals as must-read, so that the big stories from these favorite sources surface in your Google Now stream.

Turn it on!

To start seeing feedly Now cards, please make sure you have the latest Google app and feedly app installed on your Android device and are logged into feedly.com. Simply tap the blue Google app icon to see your Now cards.  You’re good to go!

feedly for Android

(You can also opt out by clicking the settings icon next to the feedly Now card in the Google Now app. Go here to learn more about turning off Google Now cards.)

Open Design Contest / Win feedly Pro lifetime

We would love to hear from the feedly community about how we could improve the personalization engine powering this feature and give you more control over which stories should be surfaced in Google Now. Please leave some suggestions by commenting on this blog post, and we’ll pick two of our favorite suggestions, implement them, and offer a lifetime feedly Pro subscription to the lucky people who suggested them!

We’ll use all of your feedback, so that we can iterate quickly on the next version of feedly Now cards, which we plan to push soon.

Enjoy!
David and Noelle

[Update: Wow! Lots of interesting comments! Thank you! We will be reviewing them in detail next Tuesday and announce the winners on Wednesday, August 12th]